Kentwool Corporate Update
Innovation in motion is KENTWOOL'S new corporate-wide tagline and it accurately conveys our culture, and what we've been up to over the past couple of months.
Since my last blog, KENTWOOL continues to successfully swim upstream in these interesting/challenging economic times. We’re extremely focused on strategic diversification of our product lines and are very encouraged by new opportunities [and promising new customers] – which I’ll look forward to elaborating more on in upcoming communications.
Our new WINDspun product brand continues to gain traction in the marketplace, and new product applications – including high-tech professional golf socks – are among the hottest KENTWOOL developments you’ll be hearing about in the weeks ahead.
I’m particularly excited by our corporate sponsorship of LPGA golfer, Kristy McPherson, and some of the success she has recently enjoyed on the Tour [finishing 2nd at the Kraft Nabisco Championship in early April]. Kristy is helping to project our KENTWOOL and WINDspun brands to domestic & international audiences at a variety of unique venues around the globe – from California to Thailand – as well as on national TV.
Please check out our newest "KENTWOOL-Kristy McPherson” press release under the Communications portal of the site to read more details on our company’s dynamic relationship with Kristy – and some of our newest integrated marketing strategies.
As always, please stay in touch, and stay tuned for new developments and announcements in the weeks ahead!
Mark