Posted on May 25 2016
This past weekend, BMW hosted its 15th annual Charity Pro-Am Golf Tournament, a Greenville tradition since 2001. With the Pro-Am as the birthplace of the Best Golf Sock Ever back in 2008, Kentwool was excited to continue support of the tournament this year, both through sponsorship and participation.
On the Course
Mark Kent, CEO and head honcho of Kentwool, played in the tournament as part of a lively group consisting of pros Cody Gribble and Eric Axley and actor Michael Peña, who most recently appeared in The Martian. The foursome played The Preserve at Verdae on Thursday, and Thornblade Club in Greer on Friday and the Reserve at Lake Keowee on Saturday. Mark played extremely well, thanks to two important factors - his blister-free Kentwool golf socks and his new, but surprisingly competent caddie, President of Kentwool Performance, Dan Murphy. Aside from repping Kentwool all weekend, Mark (with Dan’s help) proved to be fierce competition in the field, but ended the tournament forming some lasting relationships and having a blast! Other notable celebrity players in the field included 2015 Miss America Kira Kazanstev, Dennis Haysbert (the Allstate guy), and two-time Superbowl winning quarterback Jim McMahon, along with 24 others.
As part of a week of tournament festivities, Kentwool sponsored Friday night’s #RockTheSocks concert featuring Sister Hazel at the Peace Center. Players, fans, and Greenvillians alike enjoyed the sweet songs of the classic 90s rock band, with hits like “All For You” and “Champagne High,” as well as a few songs from their newest release. The group is currently on tour, promoting their new album Lighter in the Dark, and were gracious enough to make a stop in Greenville to play the concert and also participate in the Pro-Am tournament. Guests were able to enjoy food from Larkin’s Catering, as well as drinks and each other’s company as this downtown party. Our fabulous mascot, Merino, even got to enjoy a little stage time with the band and face time with the crowd!
Merino: Isn't she fabulous?!
Star status: Members of the Kentwool team, Kent (center, navy jacket) and Dan (right, standing) hang out with Sister Hazel backstage before the concert.
The tournament concluded on Sunday with Richy Werenski finishing in first in the Web.com event. Since its start, the BMW Charity Pro-Am has raised over $11.5 million dollars to fund over 200 different charities. We at Kentwool thank everyone for another great tournament and look forward to continuing the tradition in 2017!